{"id":1810,"date":"2024-08-18T13:16:15","date_gmt":"2024-08-18T06:16:15","guid":{"rendered":"https:\/\/seoultra.id\/blog\/?p=1810"},"modified":"2024-08-18T13:16:16","modified_gmt":"2024-08-18T06:16:16","slug":"cara-jitu-bikin-produk-laris-pakai-strategi-loss-leader-pricing","status":"publish","type":"post","link":"https:\/\/seoultra.id\/blog\/cara-jitu-bikin-produk-laris-pakai-strategi-loss-leader-pricing\/","title":{"rendered":"Cara Jitu Bikin Produk Laris Pakai Strategi Loss Leader Pricing!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Tahukah kamu bahwa ada <strong><a href=\"https:\/\/seoultra.id\/blog\/category\/strategi-marketing\/\">strategi marketing<\/a><\/strong> yang dapat membuat produk di toko kamu laris manis? Meskipun belum banyak yang tahu, strategi ini sangat cocok bagi pelaku usaha yang ingin menjual berbagai jenis produk. Namanya adalah loss leader pricing, yaitu teknik menurunkan harga satu produk untuk mendorong penjualan produk lainnya.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bagaimana Cara Kerja Loss Leader Pricing?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Loss leader pricing dilakukan dengan menetapkan harga produk utama di bawah harga standar penjualan. Tujuannya adalah menarik perhatian dan minat pembeli terlebih dahulu. Misalnya, jika kamu menjual seragam sekolah dengan harga standar Rp 30.000, kamu bisa menjualnya seharga Rp 25.000. Meskipun keuntungan dari produk utama ini sedikit, strategi ini dapat menarik banyak pembeli karena mereka akan memilih toko dengan harga terendah.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Baca Juga:<br><a href=\"https:\/\/seoultra.id\/blog\/trik-jitu-penetapan-harga-untuk-menarik-pembeli\/\">Trik Jitu Penetapan Harga untuk Menarik Pembeli!<br><\/a><a href=\"https:\/\/seoultra.id\/blog\/apa-itu-strategi-360-marketing\/\">Apa Itu Strategi 360 Marketing?<\/a><\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Menjual Produk Pendukung<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Langkah berikutnya adalah menjual produk-produk pendukung yang relevan dengan produk utama. Misalnya, jika kamu menjual seragam sekolah, tawarkan juga perlengkapan sekolah seperti topi, dasi, dan sabuk. Jika pembeli sudah merasa puas dengan harga seragam yang murah, mereka cenderung membeli produk pendukung lainnya dari toko kamu tanpa banyak membandingkan harga.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Keuntungan Jangka Panjang<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Dengan menggunakan strategi loss leader pricing, kamu tidak hanya menjual produk utama tetapi juga dapat meningkatkan penjualan produk lainnya. Meskipun keuntungan dari produk utama mungkin sedikit, kamu berpotensi meraih keuntungan lebih besar dari penjualan produk-produk lain yang mungkin sulit terjual. Ini membuat fokus penjualan lebih luas dan dapat meningkatkan margin keuntungan secara keseluruhan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Baca Juga:<br><a href=\"https:\/\/seoultra.id\/blog\/pengertian-kode-referral-dan-fungsinya-dalam-pemasaran-bisnis\/\">Pengertian Kode Referral dan Fungsinya dalam Pemasaran Bisnis<br><\/a><a href=\"https:\/\/seoultra.id\/blog\/strategi-pemasaran-mengapa-testimoni-penting-bagi-bisnis-anda\/\">Strategi Pemasaran: Mengapa Testimoni Penting Bagi Bisnis anda?<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tertarik untuk menerapkan strategi marketing ini? Loss leader pricing bisa menjadi cara yang efektif untuk menarik perhatian pelanggan dan meningkatkan penjualan di toko kamu. Dengan menjual produk utama dengan harga yang lebih rendah, kamu dapat menarik lebih banyak pembeli dan memperkenalkan mereka pada berbagai produk lainnya. Ini tidak hanya membantu menjual produk utama tetapi juga berpotensi meningkatkan penjualan produk pendukung yang mungkin sulit terjual. Cobalah strategi ini dan lihat bagaimana ia dapat membantu mengembangkan bisnis kamu. Semoga sukses dengan usaha kamu dan mendapatkan hasil yang memuaskan!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33-1024x576.png\" alt=\"Cara Jitu Bikin Produk Laris Pakai Strategi Loss Leader Pricing!\" class=\"wp-image-1811\" srcset=\"https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33-1024x576.png 1024w, https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33-300x169.png 300w, https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33-768x432.png 768w, https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33-100x56.png 100w, https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33-700x394.png 700w, https:\/\/seoultra.id\/blog\/wp-content\/uploads\/2024\/08\/Banner-blog-SEO-Ultra-udah-di-kecilin-33.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Tahukah kamu bahwa ada strategi marketing yang dapat membuat produk di toko kamu laris manis? Meskipun belum banyak yang tahu, strategi ini sangat cocok bagi&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1812,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176],"tags":[181],"class_list":["post-1810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategi-marketing","tag-strategi-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cara Jitu Bikin Produk Laris Pakai Strategi Loss Leader Pricing! | SEOultra Blog<\/title>\n<meta name=\"description\" content=\"Temukan cara membuat produk laris dengan strategi loss leader pricing: menurunkan harga satu produk untuk mendorong penjualan produk lainnya.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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